Twitter bans 3rd-party ads, takes step toward profitability

By Stefania Moretti at money.canoe.ca

“Twitter quietly took one step closer to profitability this week when it said it would ban third-party paid tweets in order to better monitor its proprietary advertising service.

In April, the micro-blogger unveiled the first phase of its Promoted Tweets service to disseminate information from businesses and organizations to wider user groups.

In a blog post Monday, the company said it would now move to block third-party ad tweets that undermine its Promoted Tweets from its timeline.”

Read more here:  http://bit.ly/cDe5bn

 

Top 5 Tips For Growing Your Facebook Page

From Zoltan at RealBird.com via ActiveRain

“By now, most of you have heard about Facebook Pages and many of you have set up one or more for your real estate business or local communities.

I noticed that most real estate Facebook Pages however have very little content and low number of Fans. Our RealBird Facebook Page has been growing nicely and I thought I share some of the things that we learned. You may be able to apply these techniques to your own Facebook Pages.”

Learn the 5 tips for growing your Facebook page … http://bit.ly/d0pEPQ

 

How to find out how your audience uses social media

By Social Small Biz

“Not everyone uses social media in the same way. This is fairly obvious, but analyst firm Forrester has, for a few years, been publishing some very detailed research that really helps our understanding.

Forrester’s Social Technographics are based on detailed research that asks how different demographics (e.g. age, sex, location) use social media.

This information can then be used by businesses and marketers to help put together strategies that will target specific audiences.”

Learn more about the Social Technographics … http://bit.ly/c1jyuV

 

Google’s Pac-Man Logo Costs Society $120,483,800 in Productivity

From Samuel Axon for Mashable.com

“We joked last week when Google changed its logo to a playable game of Pac-Man that the world’s collective productivity would take a sharp plunge, but it turns out that’s exactly what happened.

The blog for time management tool RescueTime did the math and determined that Google Pac-Man consumed 4,819,352 hours of time, or $120,483,800 in productivity.

The cost was determined by looking at how much time was spent on Google’s homepage the day the Pac-Man logo was up (48 seconds) versus the average amount of time spent on other days (11 seconds) and multiplied by the number of visitors to the site that day (503,703,000).

The cost seems like a bit of a stretch, though. RescueTime assumed that the average Google user makes $25 per hour; that’s considerably higher than median income in Internet – connected nations. Also, you probably can’t assume that everyone who visited the site Friday was on the clock at work.

If you haven’t wasted time at work playing Google Pac-Man already, you still have a chance to add to that lost productivity tally. Google has preserved the Pac-Man game logo at www.google.com/pacman (you can also download the game) even though the front page has returned to normal.”

 

Social Media Marketing Camp 4 – May 27

Have you registered for Ross Hair’s Social Media Marketing Camp 4?

Taking place this Thursday May 27 from 10am to 2pm Mountain.

The event features 5 social media experts who will teach you how to use social media marketing to grow your real estate business (and get to the closing table).

Register and get a free download of the Real Estate Social Media eBook. Great tips even for those not in the real estate field.

http://smmcamp.com/

 

Teen Social Media Influencers Wield Power Online and Offline

From PR Newswire

“Survey from myYearbook and Ketchum Reveals Web’s Most Influential Teens Socialize Offline More Than Average Teens and Would Rather Not Be Friends With Parents Online

NEW YORK and SAN FRANCISCO, May 25 /PRNewswire/ — A recent survey by myYearbook and Ketchum of teen social media users showed that not only are online influencers more likely than the average teen to participate in social media activities, such as updating their status at least once per day or sending 3,000 texts per month, but they also are spending more time socializing and influencing their peers offline.

The study surveyed 10,000 teens, aged 13 to 19, who are members of myYearbook, and identified teen influencers in the social media space to provide insight on how they share information and interact online. Social media teen influencers are defined as the top 15 percent most active and most engaged teens in the myYearbook community. ”

For the results of the study … http://bit.ly/bm9caj

 

What My 91-Year-old Grandma taught me about Social Media

By Andrew Hunt at Inbound Sales

“As I sit here and think about some of the mothers who have touched my life, I think about how much society has changed. I first think of my 91-year-old grandmother. As she still drives and goes out every day to see people, and gives her time to volunteer, she is the ultimate in selfless community development.”

Read more … http://bit.ly/cC2h9g

 

3 Tips To Assist Your Direct Selling Business With Social Media Marketing

From GotRealMoney.com

“Social Media websites like FaceBook, Twitter, and YouTube, are made for growing your Network Marketing or Direct Selling business. These entities are really functioning for the purpose of building relationships and spreading awareness of things related to your life. They are forums for friendly, conversational interaction. Fortunately, Network Marketing/Direct Selling businesses are most easily grown by starting with developing relationships; by “sharing”, not always promoting your business; and by enabling conversation rather than giving presentations.”

Learn more … http://bit.ly/cKDdZX

 

6 Tips for Effective Recruiting on Social Media Sites

By Sharlyn Lauby for Mashable.com

“The goal of recruiting is to find the right person at the right time. Logically, that means one source is never enough. You’ll want to tap into diverse mediums to find the best candidates. Social media is no exception. Each platform has its own unique demographic. You’ll want to consider that audience when making the decision about which applications to use for your recruiting efforts.”

Read more … http://bit.ly/aWNjxi

 

10 Ways To Cut Through The Social Media Noise and Be Heard

By Chris Garrett at the Social Media Examiner

“Once you find time for social media and move through the social chatter to using social media for a purpose, you’ll see firsthand how difficult it can be to get noticed.

You might be using social media for marketing, campaigning or bringing attention to a worthy cause, but you’ll be battling against every other person who has the same intention or is just there for a fun time.

How do you cut through all the social media noise and get people to notice what you have to say?”

Learn the 10 ways to make sure your message will get noticed … http://bit.ly/dAY3fL